Have you heard about the new Google Instant? It’s Google’s new feature that is meant to give you instant results and predict your search while you type in the search bar. By predicting your search and showing results before you finish typing, Google Instant claims it can save two to five seconds per search. Even though this feature is meant to give convenience and speed to users, there seems to be quite a bit of discussion right now about this new feature being the “death of SEO.” Could it be true? Marketing Maverick Caroline Melberg believes that idea is completely wrong.
“Google Instant actually makes keywords, particularly long-tail keywords, even more important,” said Melberg. “What I’ve noticed since I started watching social media and this whole evolution is that every advancement and move forward has keywords as a pivotal point. They just keep getting more and more important and Google Instant is no exception.”
So give Google Instant a try and let us know what you think!